Alabama Sawyer’s Not So Secret Diary
Public Services Announcements have gotten slicker and more refined over the years. Some didn’t make a big impact and some were really professional and moving. Dumb Ways to Die is a good example of one of the better ones we’ve seen in the last ten years. But we want to look a little further back than that. Here is a list of some of the older Public Service Announcements we’d like to make a come back:
- Crying Indian Commercial; this famous 70’s PSA placed the onus + blame on the American people to clean up and prevent littering. As much as I want to see more anti littering advertisements, I’d like to see this ad brought back a little more tastefully. Keep in mind this PSA was paid for by a corporation that was trying to deflect attention away from their own harmful ecological practices.
- Pee Wee Herman Crack Cocaine; This PSA managed to awkwardly embrace a serious & unnervingly goofy tone by choosing Pee Wee Herman as its spokesman. And that’s why we love it.
- Spider Man Wants You to Eat Healthy; Did you know that bananas can be used as form of currency if you’re out to pay Spider Man for saving the city? This PSA was meant to promote healthy eating to a younger audience. If you ask us, this could rival the Michelle Obama veggie campaign.
- Captain America on Energy Conservation; This PSA features Captain America encouraging viewers to save energy by turning off the lights, or closing the front door, and reminding you to keep the fridge closed! As far as public service announcements go, the ones with superheros will always be a treasure trove of awkward fun.
Goofiness aside, I want to discuss our number one pick for a moment. The main reason The Crying Indian PSA makes the top of the list is simple, it was highly effective. Effective environmental public services announcements are even more important today than they were in the 70’s. The reason I’d even make a claim like that is because we only have until 2030 to reverse the damage of man made climate change. What will you do to help?
Thumbnail image taken from this source: https://www.rollingstone.com/culture/culture-lists/12-most-bizarre-anti-drug-psas-of-the-1980s-194661/pee-wee-herman-says-crack-isnt-cool-194713/